For Synthon, we developed a future-proof concept that puts the corporate color and strong market position center stage. We translated the brand identity into a crisp, clean, and professional spatial design that is modular by default. The system is engineered to adapt—without design compromises—from a compact corner stand to a generous island stand, with smart storage, rapid assembly, and reusable components.
Objectives
• Make brand strength visible: maximize recognition through consistent use of the corporate color, clear geometry, and legible signage.
• Sustainability as standard: select materials and connections that enable high-value reuse and minimize waste streams.
Result
We delivered a stand that powerfully expresses Synthon’s professional and innovative profile and is demonstrably sustainable. The design can be quickly reconfigured for each show—from smaller footprints to larger presentations—without new production runs.Thanks to this approach, 84% of all building materials are reused with each deployment. The stand is ready to deliver the same professional impact across a wide range of sizes and layouts—today and in the future.
Images
Project in Focus
We help brands move forward with strategy, design and execution. Want your brand to stand out? Get in touch and discover what’s possible.
From strategy to execution, everything under one roof
A reliable partner for leading brands and innovative companies
'/%3E%3C/svg%3E){kind=small}
